from the press
Ideas & planning notes from the shirt bar
Written between events by the crew that runs the press — design ideas that survive the group chat, and planning advice that survives contact with a real party.
Can you run a shirt bar in an Airbnb or hotel suite?
The space, the power, the host conversation, and what actually happens in the room when the shirt bar comes to your rental.
Bachelorette shirt ideas that get worn again
Fifteen design directions ranked by one metric: does it survive past Sunday? Includes the four clichés to retire.
Putting inside jokes on shirts, done right
The group chat is full of material. A field guide to which jokes print well, which age badly, and the veto rule that saves friendships.
When to book a shirt bar: the honest timeline
Working backwards from the party date: what to lock at 8 weeks, 4 weeks, and the week of — and what genuinely can wait.